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John Livesay

John Livesay

“The Pitch Whisperer” helps sales forces connect with today’s crazy-busy, ultra-savvy buyers by becoming master storytellers with magnetic pitches.

Marketing & Sales
Keynote speaker
Keynote speaker, Breakout session
Better Selling Through Storytelling: Becoming Irresistible, Secret Strategies To Win Back Clients


John Livesay is a sales expert and keynote speaker on sales, marketing, negotiation and persuasion that helps salespeople become magnetic storytellers with the ability to make irresistible offers to their ideal clients.

Known as “The Pitch Whisperer” John has captivated audiences in settings ranging from Gensler’s top management retreat to Coca-Cola’s CMO Summit. He is also the best selling author of Better Selling Through Storytelling and host of “The Successful Pitch” podcast, which is heard in over 60 countries.

In addition to being a sales keynote speaker, John Livesay has appeared on TV as the expert on “How To Ask For What You Want And Get A Yes.” Audiences love him because they know he’s been in their shoes. During a 20-year career in media sales with Conde Nast, John worked across all 22 brands in their corporate division and was the recipient of the salesperson of the year honors.

John currently lives in Austin with his King Charles Spaniel who welcomes him home after he returns from his keynote talks, reminding him of the importance of belly rubs. He is an active supporter of Project Angel Food, which delivers food to people who are homebound with critical illness.


Keynote speaker
Breakout session


Attendees will:

  • Learn a proven strategy to craft a sales presentation that is memorable and makes you go from Invisible to Irresistible with your ideal clients
  • Learn the secrets of master storytellers to develop an emotional connection with their existing and prospective clients
  • Learn how to have more confidence, connection, and commitment in every interaction
  • Learn how to replace "pitches" with collaborative conversations so you and your buyer become co-pilots



Better Selling Through Storytelling: Becoming Irresistible

If you’re using yesterday’s sales strategies with today’s ultra-savvy, crazy-busy buyers, you can be sure your sales calls will fall flat and leave you and your company easily forgettable. So, how can you stand out with new competitors and new technologies disrupting the marketplace every day?

The salespeople who Get To Irresistible are those who become master storytellers with magnetic pitches. Whoever tells the best story gets the sale, and after John speaks, your people will know exactly how to craft irresistible stories.

Before John leaves the stage, your people will be inspired and equipped to…

  • Utilize empathy skills that win clients
  • Find their own stories to create real connections with your ideal clients
  • Leverage new ways to use silence to get to YES
Secret Strategies To Win Back Clients

Do you feel like you need the tools of a hostage negotiator to win back a client?

Do you feel that a door is closed forever with one of your top clients that left?

Do you feel confused, frustrated, and even angry that one of your best clients left you?

Bill Gates once said, “Your most unhappy customers are your greatest source of learning.” If 20% of your clients generate 80% of your revenue and you lose a client in that top 20%, your revenue suffers. Imagine there was a way to reopen a door that has been closed and find out how to win back a client so they never left again. Well you don’t have to imagine it, because John is here to give you the step by step proven tools to go from being stuck and confused to soaring with clarity on how to get back a top client.

Enter the Cold Case Detective that solves the cases nobody can or wants to solve – i.e., Winning Back the Clients Who Left You. John is uniquely qualified to combine their expertise to be your secret weapon to win back clients.

John Livesay won Salesperson of the Year at Conde Nast for winning back the multi-million dollar Guess account and has helped Gensler win back a big client they lost a year ago. If you want bring back the clients that are filed away as lost forever, then hire John as your next keynote speaker.

Before John leaves the stage, your people will be inspired and equipped with the knowledge they need to…

  • Keep a client loyal so they don’t leave
  • Restore and rebuild a relationship to win back the lost client
  • Be productive even while they’re in the “penalty box”
  • Stop playing the blame game